Codan Car Insurance Online Purchase Journey
During my tenure at RSA, I transitioned to the global team tasked with delivering projects for affiliated companies and clients. One notable project involved the development of the online purchase journey for Codan Car Insurance. The initial vision aimed to streamline the process by allowing users to obtain a quote with minimal information. However, due to certain restrictions, the project evolved to request only the absolute minimum data, with the team performing the necessary lookups. The online purchase journey was designed to be responsive, leveraging HTML, CSS, jQuery, and jQuery UI. PHP includes were incorporated to enhance manageability and minimize repetition, and LESS was used as the CSS preprocessor.
- My Role:
- Contributed to the global team responsible for delivering projects for Codan Car Insurance.
- Led the development of the online purchase journey, streamlining the process for obtaining insurance quotes.
- Worked with HTML, CSS, jQuery, and jQuery UI to create a responsive and user-friendly experience.
- Worked with HTML, CSS, jQuery, and jQuery UI to create a responsive and user-friendly experience.
- Utilized LESS as the CSS preprocessor for enhanced styling efficiency.
- Technologies Used:
- HTML | CSS | jQuery | jQuery UI
- PHP (includes)
- LESS (CSS preprocessor)
- Challenges:
- Balancing the initial vision of obtaining quotes with minimal information against project restrictions.
- Creating a responsive online purchase journey while requesting only the absolute minimum data.
- Achievements:
- Successfully delivered the Codan Car Insurance online purchase journey, balancing user experience and project restrictions.
- Utilized PHP includes and LESS to enhance code manageability and styling efficiency.
- User Impact:
- Streamlined the process of obtaining car insurance quotes for users, providing a responsive and efficient online journey.
- Key Takeaways:
- Contributed to the global team's projects, delivering a responsive and streamlined online purchase journey for Codan Car Insurance.
- Utilized PHP includes and LESS for improved code manageability and styling efficiency.